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Once upon a time, a kingdom needed a hero. A kingdom needed someone to rise up and fight back against the warlords oppressing it. That hero was King Author… who pulled the sword Excalibur from the stone and went on to lead his kingdom against the foes and on to greatness.
How fitting that ALR has a booth at a show with such rich history as this? The symbolism is tantamount. As King Author lead his kingdom, so does Author L. Rea lead ALR and the rest of the supplement community in quality, class, and innovation. It was no surprise that the ALR booth was such a hit at the event – with such celebrities as Gina Aliotti, Alicia Harris, Tamer El Gundy, Hany Rambod, and others all stopping by to check out the products and to say hello.
When the words "anabolic steroids" are mentioned, they conjure a variety of negative images including dying teenagers and “cheaters” like Barry Bonds. In stark contrast, the words “breast implants” illicit a much more positive response, even though they pose a variety of serious, documented health risks for their recipient.
Read more: Smoke: A Closer Look at Steroids in Professional Sports
Go-go-go. Flash, high-speed, high-res, high-def…non-stop, go-til you drop…that’s life in the big city these days! Especially in a world where we’ve got telecommunications that enable us to keep contact with each other literally instantaneously, life can feel almost too fast at times. Who can keep up?
It often seems that “wishing” to be the bigger man in a situation, can at times fail to exceed the opportunity to make a point of significance. A point that hopefully by merit, surpasses the hubris it may appear to be. In this instance, you will have to be the judge. For me and for ALR Industries, it means the gloves just came off. No more enduring the theft of our designs or, far more importantly, allowing those who have no clue to attempt to get it right (You will get the reason for being pissed off in a moment. It hurts us and it can hurt you…I will validate the latter in a moment). As a leader, it is always a prime and honorable goal to lead by example.
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